Sawa Sawa Festival

Sarakasi Trust
P. O. Box 33339
00600 Ngara
Nairobi, Kenya
Phone: +254 20 2694026, or +254 20 2694027
Mobile: +254 722 814 133
Email: info@sarakasi.co.ke

The Sawa Sawa Festival, organized by Sarakasi Trust and held during the Madaraka week, has attracted audiences of over 120,000 people and due to excellent media campaigns, relations and partnerships, millions of others have been reached through PR campaigns and live radio and TV broadcasts. The Festival is usually extensively covered by other (not contracted) media as well.

Sarakasi Trust initiated the concept of the annual Sawa Sawa Festival to create a multidisciplinary festival with an African identity appealing to the Kenyan public at large while at the same time creating an opportunity to reach out to audiences across age, gender, cultural and economical back grounds. Sawa Sawa aims to promote the performing arts through workshops, meet the artist sessions, technical skill and cultural sharing workshops, community building (theme) activities, media activations and the multi stage multi day concerts.

Through the years the lineup has seen international headlining artists well as local stars and upcoming artists. Last but not least, always at hand to spice up the event are the Sarakasi All Stars, showcasing the best in acrobatics and dance. Being a family event, lots of fun activities for kids are planned as well as ample catering and parking in a safe and secure environment.

Each year the festival is staged around the Madaraka week-end (Kenyan National Holiday) beginning of June. However, in 2013 the festival will be held around Jamhuri Day (12 December) to commemorate Kenya’s 50th birthday.

http://www.sarakasi.org/