Welcome Home Party

From the most recent feedback, during this second phase of testing, we have been re-thinking the home page.

Originally, we thought of the home page as an equivalent to a newspaper’s front page: Here are the lead stories of the week; here’s the context for what you will find on the site; here’s what’s inside; here’s how to get there. Sounds like a lot, right?

Instead of a review of web-use home page research, practice and theory, think about the issue in terms of a party for someone coming home from a trip.

After traveling to far and bizarre lands for months and months, you come home to your house where your family and friends (maybe a few enemies just to make it a better party) have been waiting to hear all about your long trip. How do you start?

One way:
“Well, on the first day, I got off the train and…On my second day, I woke-up to find…On the third day, as the sun began to rise…”

Another way:
“Here’s the map showing everywhere I traveled. What do you want to know about first?”

It’s easy to fall into using the first way. You’ve been on your own for so long, you want to talk! You are so excited to be able to finally share! You want them to know that every day was full of revelations. The problem is, though, your audience might feel overwhelmed: telling them about each and every tree before you’ve described the forest. If you haven’t ruined your party, you certainly have slowed it down.

The second way begins with the forest: the map. It invites your audience to guide the event. Stories are shared. There are jumps from one story to another — from the expected to the startling, from the pedestrian to the mystical, from the sublime to the ridiculous. A better party, don’t you think?

So, we are now working on the home page to create a better party for you.

Soon you will see the movement from our “front page” to more of a “cover page”: linked headlines and markers for what’s on the site — click and go there.

And don’t forget that as you click your way down through the site at each and any stop you are invited to add information.

Just like the party: make sure it’s not a monologue. Add to the tale. Make it a great party.

- Bill Reichblum

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4 Responses to “Welcome Home Party”

  1. Peggy
    February 7th, 2006 14:52

    There doesn’t seem to be an obvious way to move from the KadmusArts homepage to the KadmusArts Forum and back again, which would help. You’re probably already addressing this issue, but in case not, here’s my two cents. Thanks.

  2. Ruben
    February 7th, 2006 19:28


    The icon group at the top left takes you to the home page from any other page on the site; the “audience” icon at the top right takes you to the forum from any page.

    Many thanks for your feedback.

  3. RaymonWazerri
    April 20th, 2007 19:40

    I love what you’e doing!
    Don’t ever change and best of luck.

    Raymon W.

  4. cynthia
    March 11th, 2009 03:34

    the culture about home party in western countries

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